Custom PensPersonalized pens, pencils and novelty writing instruments have always been amongst the most popular of promotional giveaways. They are economical and lightweight, making them excellent handouts for trade shows, business meetings and sales calls. Choose from a wide range of styles including clever novelties, stylus pointers and laser engraved gift pens.
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The power of a customized pen is hard to argue. The lifespan of a promotional pen has been proven to outlast almost all other promotional giveaways. The fact is that people love a good pen to the point of becoming attached and actually tracking down those who attempt to steal it. Pens are effective tools to promote products, services, awareness causes and other initiatives, carrying contact information and logos while providing a practical use. Pens can be used for advertising or in its most traditional way, as a gift to mark achievements or success.
As a promotional giveaway, the distribution of a custom pen can be active or passive. Offered at trade shows as a traffic building giveaway, attendees will eagerly pick up a pen regardless of whether they need one or not. From budget pens to higher end metal pens, they will draw attention from customers and prospects and be picked up for use at the show or back at the office. Passively, a custom pen can be used in a retail environment, with the expectations that a customer will pick up a logo pen and carry it home.
Personalized pens have long been handed out as a gift of recognition or a memento of a special occasion. From a President signing documents with multiple pens with the intention of handing them out as souvenirs to a student receiving a laser engraved pen as a graduation gift, pens and writing sets hold a special place in culture. A symbol of achievement, the gift pen can reward the hard work of an employee during an appreciation event.